Trademark Registration

A trademark is a sign, symbol or words that distinguish the legally registered goods and services of one trader for use by others. Reputation and brand image are intangible assets of any enterprise.

Anyone who sells, imports, exports or affixes products with a registered trademark without actually having the authorization of the trademark owner, will be subject to trademark infringement laws.

Each country has its own trademark law. Thus, trademarks are registered in production places, sales markets and potential markets in accordance with the business nature of applicants.

Importance of trademark registration

  • Trademark registration in Hong Kong assures intangible assets for any trademark owner.
  • ®/™ symbol would be designated for a registered trademark, which increases brand value and profit

  • Trademark owners are granted exclusive trademark use rights, whereby they can license a third party to use their trademark for a licensing fee.
Country Required Time Valid Period
Hong Kong 6-9 Months 10 Years
China 9-12 Months 10 Years
Macau 7 Years
Taiwan 10 Years
*E.U. 10 Years
Japan 12-15 Months 10 Years
Korea 12-18 Months
Singapore 6-9 Months
Malaysia 18-24 Months
Thailand 12-18 Months
U.S.A. 9-12 Months
Canada 12-18 Months
Australia 7-12 Months

*E.U. – European Community which includes the following countries:

Austria, Belgium, Bulgaria, Croatia, Cyprus, the Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Holland, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, and UK.


Hong Kong

European Union

United States











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